Lise Charmel

T he Lise Charmel brand was born over half a century ago, in the silk area of the great city of Lyon, France.

Initially the company focused on the creation of the finest lingerie, producing bras for the

most demanding of customers. The brand soon developed a unique expertise in the well-being and feel-good factor of its pieces, and offering a wide range sizes.

The Lise Charmel creative team shared the same values for perfection, unique savoir-faire and a strong passion for sophistication and elegance. Following an ever growing customer demand they launched a sophisticated designer swimwear range, which quickly developed a loyal band of followers.

Soon their bandeau swimsuits, bikinis, sun dresses and underwired swimsuits were taking the high end swimwear market by storm. They certainly know how to create waterside glamour with their women's swimwear.

Lise Charmel is now a fashion brand of international influence across Europe, and the group continues its growth with the same enthusiasm and dedication season after season. Their luxury swimwear is made with the finest of materials, designs and prints, and expertly cut and tailored. Flattering, stylish and with plenty of French chic!